{"title":"Pure","description":"Pure range is blended with naturally derived ingredients which have been carefully researched to substitute more traditional synthetic ingredients. 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1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":31474744197175,"sku":"9333680007948","price":35.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":31474744229943,"sku":"9333680020350","price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Miracle-Renew_1.jpg?v=1772186618"},{"product_id":"pure-sea-salt-spray","title":"Pure Beach Texture Spray","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch4\u003eWEIGHTLESS VOLUME \/ TOUSLED FINISH\u003c\/h4\u003e\n\u003cp\u003e• Creates messy undone styles adding volume and texture.\u003cbr\u003e• Protects against UVA, UVB and UV damage from the sun.\u003cbr\u003e• Texturising spray giving body and definition to all hair types.\u003cbr\u003e• Smooth non-sticky finish.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eMEDIUM CONTROL \/ LOW SHINE\u003c\/p\u003e\nAvailable in 200ml.","brand":"Pure","offers":[{"title":"Default Title","offer_id":31474744393783,"sku":"9333680020343","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Beach-Texture-Spray-1024x1021.jpg?v=1772186696"},{"product_id":"pure-sensual-curls","title":"Pure Sensual Curls","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch4\u003eCURL RELAXING CREAM\u003c\/h4\u003e\n\u003cp\u003e• Delivers lasting curl perfection, turning frizz into soft smooth curls.\u003cbr\u003e• Protects against frizz caused by humidity, sun, thermal styling and chemical treatments.\u003cbr\u003e• Moisturises, shines and seals.\u003cbr\u003e• Controlled luscious curl control.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eMEDIUM CONTROL \/ MEDIUM SHINE\u003c\/p\u003e\nAvailable in 200ml.","brand":"Pure","offers":[{"title":"Default Title","offer_id":31474744426551,"sku":"9333680003117","price":33.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Sensual-Curls-1024x1024.jpg?v=1772186853"},{"product_id":"pure-shaping-serum","title":"Pure Shaping Serum","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch4\u003eSTYLING VOLUME LOTION\u003c\/h4\u003e\n\u003cp\u003e• A versatile spreadable sculpting serum that gives hair more body and shine. 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High in beta carotene for shiny, thick hair and healthy scalp.\u003cbr\u003e• Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.\u003cbr\u003e• Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. It also contains antioxidant properties responsible for preventing early hair loss.\u003cbr\u003e• Lifts fine hair up and fills it out, hair looks fuller and feels thicker.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":31474746785847,"sku":"9333680002950","price":35.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":31474746818615,"sku":"9333680020404","price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Up.Lift-Volume.jpg?v=1772546759"},{"product_id":"pure-up-lift-volume-bath","title":"Pure Up-Lift Volume Shampoo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eWEIGHTLESS VOLUME AND SHINE\u003c\/h4\u003e\n\u003cp\u003e• Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.\u003cbr\u003e• Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.\u003cbr\u003e• Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. 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1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":31474748031031,"sku":"9333680005708","price":35.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":31474748063799,"sku":"9333680020466","price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Forever-Blonde_1.jpg?v=1772551709"},{"product_id":"pure-goddess-rinse","title":"Pure Goddess Conditioner","description":"\u003ch4\u003eULTRA SOFT HYDRATION THERAPY\u003c\/h4\u003e\n\u003cp\u003e• Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.\u003cbr\u003e• Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.\u003cbr\u003e• Infuse strands with essential hydration and moisture delivering seriously silky, soft results.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":31474748096567,"sku":"9333680005593","price":35.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":31474748129335,"sku":"9333680020459","price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Goddess.jpg?v=1774006331"},{"product_id":"pure-goddess-bath","title":"Pure Goddess Shampoo","description":"\u003ch4\u003eULTRA SOFT HYDRATION THERAPY\u003c\/h4\u003e\n\u003cp\u003e• Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.\u003cbr\u003e• Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.\u003cbr\u003e• Infuse strands with essential hydration and moisture delivering seriously silky, soft results.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 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Formula is invisible and lightweight while also being non-greasy.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMedium hold\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTexturising\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eQuick drying\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNon-greasy\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThermal protection\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHumidity protection\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39666136481847,"sku":"9333680022446","price":32.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/pure-halo-spray-200g_1024x1024_a320071d-92ad-45dd-ba04-bce6d4eb1298.jpg?v=1644893528"},{"product_id":"pure-flourish-leave-in-treatment","title":"Pure Flourish Leave-In Treatment","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePure Flourish Leave-In Treatment is a light weight leave-in treatment designed to revitalise coloured, dry delicate hair. Enriched with nutrient rich amino acids and porosity balancing extracts to nourish and protect hair. With exclusive 'pure complex' (certified 100% organic extracts).  \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePre-treatment for porous hair, it strengthens the hair from the inside for hair\u003cbr data-mce-fragment=\"1\"\u003ecolouring\/chemical services. Instant lightweight nourishment leave in\u003cbr data-mce-fragment=\"1\"\u003etreatment for coloured hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBenefits:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInstant lightweight nourishment\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDesigned to revitalise coloured, dry delicate hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnriched with nutrient-rich amino acids and porosity balancing extracts to nourish and protect hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInfused with exclusive ‘pure complex’TM (certified 100% organic extracts)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnriched with selective treatment oils to revive, protect and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-single__accordion__item js-accordion-info js-active\" id=\"acc-pdesc-2\"\u003e\n\u003cdiv class=\"product-single__accordion__item-wrap rte\"\u003e\n\u003cp\u003eSpray onto damp or dry hair as a leave in treatment as required or prior to styling. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39772650930231,"sku":"9333680024402","price":33.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/pure-flourish-leave-in-treatment-200ml_1024x1024_29c80368-575a-4ad0-9b3d-632d5a5c811d.webp?v=1654659420"},{"product_id":"pure-colour-optimising-treatment-copper","title":"Pure Colour Optimising Treatment - Copper","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIdeal to enhance \/ add copper tones\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39873179975735,"sku":"9333680024341","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Copper.jpg?v=1774006485"},{"product_id":"pure-colour-optimising-treatment-rich-chocolate","title":"Pure Colour Optimising Treatment - Rich Chocolate","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIdeal for medium brown to light brown hair\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983197126711,"sku":"9333680024396","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Rich-Chocolate.jpg?v=1774006601"},{"product_id":"pure-colour-optimising-treatment-red","title":"Pure Colour Optimising Treatment - Red","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIdeal to enhance \/ add red tones\u003c\/p\u003e\n\u003cp\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983204335671,"sku":"9333680024365","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Red.jpg?v=1767522668"},{"product_id":"pure-colour-optimising-treatment-beige","title":"Pure Colour Optimising Treatment - Beige","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIdeal for blonde to very light blonde hair\u003c\/p\u003e\n\u003cp\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983210070071,"sku":"9333680024334","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Beige.jpg?v=1767522305"},{"product_id":"pure-colour-optimising-treatment-violet-blue","title":"Pure Colour Optimising Treatment - Violet Blue","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIdeal to tone and remove warmth on all levels\u003c\/p\u003e\n\u003cp\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983213084727,"sku":"9333680024389","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Violet-Blue.jpg?v=1767522141"},{"product_id":"pure-colour-optimising-treatment-mulberry-orchid","title":"Pure Colour Optimising Treatment - Mulberry Orchid","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAdds soft mauve tones to blonde hair\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIdeal to tone and remove warmth on all levels\u003c\/p\u003e\n\u003cp\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983213183031,"sku":"9333680024372","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Mulberry-Orchid.jpg?v=1767522085"},{"product_id":"pure-colour-optimising-treatment-dusky-rose","title":"Pure Colour Optimising Treatment - Dusky Rose","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAdds soft pastel pink tones to blonde hair\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eInstant hair colour and nourishing treatment adds copper tones to hair. Enhances existing copper tones or reduces cool tones. Will achieve a salmon blonde colour over blonde hair in 3 minutes or less.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eBenefits:\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with natural Australian macadamia oil.\u003c\/li\u003e\n\u003cli\u003eIn approximately 3-5 minutes, colour optimising treatment instantly revitalises coloured hair.\u003c\/li\u003e\n\u003cli\u003eImmediately restores colour intensity and shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes and revives brightness and tone in between salon visits.\u003c\/li\u003e\n\u003cli\u003eNourishing treatment conditions and restores vitality to dry, dull hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConditioning colour treatments to instantly revive coloured hair, restoring vitality with increased shine. Seven convenient and instant colour treatments to refresh and revive brightness and tone between salon visits. Pure hairdressers can add an extra service with a take home bespoke colour blend that is unique to their client so they can maintain that beautiful ‘fresh from the salon’ look.\u003c\/p\u003e\n\u003cp\u003eAvailable in 200ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":39983213445175,"sku":"9333680024358","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/Pure-COT-Dusky-Rose.jpg?v=1767522054"},{"product_id":"pure-guardian-angel-thermal-protection-heat-styling","title":"Pure Guardian Angel Thermal Protection Heat Styling","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePure Guardian Angel Thermal Protection Heat Styling is a lightweight thermal protection mist which protects the hair from the heat of hot styling tools.  \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWith exclusive 'pure complex' which safeguards hair during styling, resists against humidity, smooths \u0026amp; shines all hair types. Ingredients are \u003cspan data-mce-fragment=\"1\"\u003ecertified 100% organic extracts. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eLightweight thermal protection\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eProtects the hair fibre against heat styling tools\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDry invisible formulation provides a smooth barrier between hair and hot styling tools\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eHumidity resistant \u0026amp; UV protection\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSmooths and shines\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eSpray on before using hot tools, can be used in wet or dry hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 165ml\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":40095509905463,"sku":"9333680021173","price":33.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/products\/pure-guardian-angel-thermal-protector-165ml_1024x1024_bc0fee6c-689c-42c2-80a3-81d7340a9253.webp?v=1676353319"},{"product_id":"pure-creme-paste-lightener","title":"Pure Creme Paste Lightener","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eGentle Crème paste lightener for high performance results. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eFeatures:\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e• Formulated with nourishing Illipe Butter for protection and hydration.\u003cbr data-mce-fragment=\"1\"\u003e• Illipe Butter also reinforces skins natural protective barrier and promotes elasticity in the hair and scalp.\u003cbr data-mce-fragment=\"1\"\u003e• Contains Kaolin Clay to ensure creamy smooth consistency for precise and effective application.\u003cbr data-mce-fragment=\"1\"\u003e• Fragrance free to ensure less irritation.\u003cbr data-mce-fragment=\"1\"\u003e• Contains Cotton Seed Extract for gentle lightening of the regrowth area.\u003cbr data-mce-fragment=\"1\"\u003e• High in essential fatty acids to reduce inflammation and irritation.\u003cbr data-mce-fragment=\"1\"\u003e• Vitamin E to help skin regeneration, moisture content and reduces oxidative stress on hair and scalp.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 150ml\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":40294381289527,"sku":"PCB150","price":52.3,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/2022PureCremePaste.webp?v=1697608514"},{"product_id":"pure-evolve-plex-lightening-powder","title":"Pure Evolve Plex Lightening Powder","description":"\u003cdiv class=\"product-description-1\"\u003e\n\u003cdiv class=\"productView-desc halo-text-format\"\u003eTime saving, high conditioning lightening powder with up to 9 levels of light.\u003c\/div\u003e\n\u003cdiv class=\"productView-desc halo-text-format\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"productView-desc halo-text-format\"\u003eKey Features:\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"item\"\u003e\n\u003cdiv class=\"icon\" data-custom-information=\"\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cul\u003e\n\u003cli\u003e9 Levels of fast-acting lift, Pure Evolve Plex Lightening Powder with bond multiplier protects the hair structure as it lightens for the entire development\u003c\/li\u003e\n\u003cli\u003eNo yellow, blue bleach suitable for all hair types\u003c\/li\u003e\n\u003cli\u003ePure Evolve Plex is a protecting bond multiplier shielding and repairing the inner structure of the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 500ml\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":40295620280375,"sku":"PCPLEX","price":69.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/PurePlexBleach.webp?v=1697675664"},{"product_id":"pure-miracle-renew-conditioner","title":"Pure Miracle Renew Conditioner","description":"\u003ch4\u003eANTI-AGEING AND REJUVENATING\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHelps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.\u003c\/li\u003e\n\u003cli\u003eOrganic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.\u003c\/li\u003e\n\u003cli\u003eNatural anti-ageing actives help protect against free radicals.\u003c\/li\u003e\n\u003cli\u003eNatural antioxidants help defend against colour fade.\u003c\/li\u003e\n\u003cli\u003eNatural elastic bio-polymers increase strength, resilience and elasticity.\u003c\/li\u003e\n\u003cli\u003eMoisturising actives with anti-humidity properties help to reduce frizz.\u003c\/li\u003e\n\u003cli\u003eVitamins and natural oil actives help restore all types of damaged hair.\u003c\/li\u003e\n\u003cli\u003eNatural anti-irritant protects scalp against allergens from outside agencies.\u003c\/li\u003e\n\u003cli\u003eContains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":40559136276535,"sku":"9333680012003","price":35.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":40559136309303,"sku":"9333680020367","price":89.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/Pue_-_Miracle_Renew_Conditioner_300ml.webp?v=1707783050"},{"product_id":"pure-deluxe-pomade","title":"Pure Deluxe Pomade","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePure Deluxe Pomade holds your style all day from root to tip, front to back with shine and control. Perfect for classic looks such as managing parts, slicking hair back or high pompadour. This versatile pomade controls, shapes and defines your style and works well in all unruly hair types and hair lengths.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eBenefits:\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Achieve a heavy hold, lasts all-day\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Provides high shine\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Controls shape and defines style\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Works well in all unruly hair types and hair lengths\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Sulphate, Paraben, Gluten and Silicone-free\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Vegan and Cruelty-free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use:\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRub into the palm of hands and apply to damp or dry hair\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eAvailable in 85g\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":40559146893367,"sku":"9333680021739","price":33.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/75.webp?v=1772546522"},{"product_id":"pure-body-wash-daily-body-cleanser-limited-edition","title":"Pure Body Wash Daily Body Cleanser - Limited Edition","description":"\u003cp class=\"preFade fadeIn\"\u003e\u003cspan\u003ePure Body Wash 300ml\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eA gentle body wash that creates a soft, creamy, and foamy lather for a refreshing cleanse.\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eDeeply moisturising for soft, supple skin.\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eA luxurious fragrance with a soft, warm, and seductive blend of sandalwood and vetover, evoking a fresh woody forest and earthy essence.\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":41372441378871,"sku":"9333680030472","price":22.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/Screenshot_2024-11-06_190742.png?v=1772546430"},{"product_id":"pure-lamellar-vitality-shampoo","title":"Pure Lamellar Vitality Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eGentle cleansing lather that revitalises with every wash, enhancing softness and bounce. \u003cmeta charset=\"utf-8\"\u003ePerfect for those desiring increased softness and a lustrous, healthy appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKey Benefits: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSilky Softness and Shine: Achieve a smooth, luminating finish.\u003c\/li\u003e\n\u003cli\u003eStrengthens and Protects: Enhances hair strength and guards against breakage.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Defence: Antioxidants protect hair from environmental damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":41717132591159,"sku":"9333680030533","price":39.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":41717132623927,"sku":"9333680030755","price":109.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/1_790c1d63-130b-4b76-9e18-261bf05308c6.webp?v=1750327255"},{"product_id":"pure-lamellar-vitality-conditioner","title":"Pure Lamellar Vitality Conditioner","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eSilky, creamy texture that conditions and revitalises. This conditioner enhances manageability and maintains bounce.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKey Benefits: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSilky Softness and Shine: Achieve a smooth, luminating finish.\u003c\/li\u003e\n\u003cli\u003eWeightless Hydration: Deeply conditions and hydrates.\u003c\/li\u003e\n\u003cli\u003eStrengthens and Protects: Deeply conditions and hydrates while enhancing hair strength and guards against breakage.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Defence: Antioxidants protect hair from environmental damage.\u003c\/li\u003e\n\u003cli\u003eHealthy Glow: Leaves hair looking vibrant and healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 240g \u0026amp; 1 Litre\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"240g","offer_id":41717150253111,"sku":"9333680030540","price":39.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":41717150285879,"sku":"9333680030762","price":109.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/2_9307f6e7-97c9-41fe-9777-8d0f47b97576.webp?v=1750328091"},{"product_id":"pure-lamellar-vitality-butter-mask-treatment","title":"Pure Lamellar Vitality Butter Mask Treatment","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eButter mask provides softness and instant shine with anti frizz control. Revitalising and restoring strength while leaving hair smooth and soft.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKey Benefits: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoftening Blend: Provides immediate softness and silkiness to the hair, for a luxurious smooth feel. \u003c\/li\u003e\n\u003cli\u003eShine: Achieve a luminating radiant finish.\u003c\/li\u003e\n\u003cli\u003eFrizz Control: Tames frizz for smoother, polished hair.\u003c\/li\u003e\n\u003cli\u003eStrengthens and Protects: Enhances hair strength and guards against breakage.\u003c\/li\u003e\n\u003cli\u003eWeightless Hydration: Deeply conditions and hydrates.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Defence: Antioxidants protect hair from environmental damage.\u003c\/li\u003e\n\u003cli\u003eHealthy Glow: Leaves hair looking vibrant and healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 250ml \u0026amp; 1 Litre\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"250ml","offer_id":41717163851831,"sku":"9333680030526","price":42.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":41717163884599,"sku":"9333680030779","price":122.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/3_673dc676-12e6-42d3-af0a-7e061bd316f7.webp?v=1750329179"},{"product_id":"pure-lamellar-vitality-glass-hair-treatment","title":"Pure Lamellar Vitality Glass Hair Treatment","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eShine bright and transform your hair with this fast-acting weightless hydration conditioning elixir. Experience silky softness, reflective shine, and an instant illuminating effect, leaving your hair vibrant for a glass-like finish.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKey Benefits: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShine Boosting for Glass-like Finish: Instantly transforms hair with high gloss and increased luminosity.\u003c\/li\u003e\n\u003cli\u003eSoftening Blend: Provides immediate softness and silkiness to the hair, for a luxurious smooth feel.\u003c\/li\u003e\n\u003cli\u003eFrizz Control: Tames frizz for smoother, polished hair.\u003c\/li\u003e\n\u003cli\u003eColour Vibrancy and Longevity: Creates internal stability for colour molecules. Locks in colour by forming a protective barrier that seals the hair cutlicle.\u003c\/li\u003e\n\u003cli\u003eWeightless Hydration: Deeply conditions and hydrates.\u003c\/li\u003e\n\u003cli\u003eStrengthens and Protects : Enhances hair strength and guards against breakage.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Defence: Antioxidants protect hair from environmental damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 250ml \u0026amp; 500ml\u003c\/p\u003e","brand":"Pure","offers":[{"title":"250ml","offer_id":41717164965943,"sku":"9333680029391","price":44.95,"currency_code":"AUD","in_stock":true},{"title":"500ml","offer_id":41717164998711,"sku":"9333680030793","price":84.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/4_0f293460-32cd-4cc8-bead-9207b6d9f6c5.webp?v=1750329114"},{"product_id":"pure-luminous-vitality-leave-in-silky-foam","title":"Pure Luminous Vitality Leave-In Silky Foam","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eCelebrate beautiful body, movement, and shine with armour gloss protection that shields your hair from heat tools. Enriched with Vegan BioBond, to nurture and re\u003c\/span\u003e\u003cspan\u003epair your hair, leaving you with a healthy, radiant glow, perfect for all hair types.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdds Body and Movement: Full-bodied hair without adding extra weight.\u003c\/li\u003e\n\u003cli\u003eSilky Softness and Shine: Achieve a smooth, luminating finish.\u003c\/li\u003e\n\u003cli\u003eStrengthens and Protects: Enhances hair strength and guards against breakage.\u003c\/li\u003e\n\u003cli\u003eWeightless Hydration: Deeply conditions and hydrates.\u003c\/li\u003e\n\u003cli\u003eHeat Protection: Protects hair during the use of styling tools.\u003c\/li\u003e\n\u003cli\u003eHealthy Glow: Leaves hair looking vibrant and healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003eApply to damp hair, distribute the product through the hair. Depending on hair length apply 3-5 pumps distributing evenly from roots to ends, then diffuse or blow-dry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in 140ml\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":41997960642615,"sku":"9333680031011","price":39.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/5_706b1481-39cd-43c7-8146-4b1548d37aaa.webp?v=1763953965"}],"url":"https:\/\/www.salonshoponline.com.au\/collections\/pure.oembed?page=2","provider":"Salonshop Online","version":"1.0","type":"link"}