{"product_id":"pure-forming-paste","title":"Pure Forming Paste","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePure Forming Paste is a versatile styling essential designed to create bold texture and effortless movement that lasts all day. This enriched formula delivers firm yet flexible control, defining curls or building choppy, twisted shapes in shorter styles for a naturally textured, lived-in finish.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBoss your stubborn hair into place with fibre-like thread.\u003c\/li\u003e\n\u003cli\u003eProvides texture and fullness.\u003c\/li\u003e\n\u003cli\u003eSuits shorter styles adding shape and pliable hold for all day long manageability.\u003c\/li\u003e\n\u003cli\u003eMatt finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"ai-editorial-body-awvzhb2t0mzzru084aaigenblockaaf8171pcf3xg\"\u003e\n\u003cp\u003eCreate bold texture, movement and flexible control with a matte, lived-in finish. \u003cspan\u003eRub into the palm of hands and apply to damp or dry hair\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ai-editorial-steps-awvzhb2t0mzzru084aaigenblockaaf8171pcf3xg\"\u003e\u003c\/div\u003e\n\u003cp\u003eAvailable in 85g\u003c\/p\u003e","brand":"Pure","offers":[{"title":"Default Title","offer_id":42128248832055,"sku":"9333680021692","price":33.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/4383\/5703\/files\/69_f81f27b1-42d9-4d36-a1b5-324f82792e7d.webp?v=1772586065","url":"https:\/\/www.salonshoponline.com.au\/products\/pure-forming-paste","provider":"Salonshop Online","version":"1.0","type":"link"}