Theorie

Theorie’s mission is to improve your beauty experience. We create extraordinary formulas, tools and hair care collections using the most powerful combination of nature and technology. We’re committed to bringing you the complete beauty package: The display-worthy products.

The luxurious lathers. Quality ingredients that marry botanicals with the best of lab-formulated. Fragrances that make the person sitting next to you lean a little closer. High-end technology and effective formulas with end results that make you sparkle. Every day. It’s all here.

  • Theorie Argan Oil Ultimate Reform Shampoo
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    Theorie Argan Oil Ultimate Reform Shampoo

    Theorie
    Original Price $27.95
    Current Price $23.95

    Better Hair. Fact. Packed with nutrients, this vitamin-enriched shampoo uses Theorie’s advanced oxygen-infused technology to harness the true powe...

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  • Theorie Argan Oil Ultimate Reform Conditioner
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    Theorie Argan Oil Ultimate Reform Conditioner

    Theorie
    Original Price $27.95
    Current Price $23.95

    Better Hair. Fact. Packed with nutrients, this enriching conditioner uses Theorie’s advanced oxygen-infused technology to harness the true power o...

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  • Theorie Argan Oil Ultimate Reform Mask
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    Theorie Argan Oil Ultimate Reform Mask

    Theorie
    Original Price $27.95
    Current Price $23.95

    Better Hair. Fact. Professionally formulated with a unique complex of oils and extracts, this oxygen-enriched hair treatment mask is an advanced d...

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  • Theorie Helichrysum Nourishing Shampoo
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    Theorie Helichrysum Nourishing Shampoo

    Theorie
    Original Price $27.95
    Current Price $23.95

    Helichrysum Extract Nourishes Dry, Brittle and Over-Processed Hair The Theorie Helichrysum Nourishing Shampoo is an exclusive Theorie formula infu...

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  • Theorie Helichrysum Nourishing Conditioner
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    Theorie Helichrysum Nourishing Conditioner

    Theorie
    Original Price $27.95
    Current Price $23.95

    Helichrysum Extract Nourishes Dry, Brittle and Over-Processed Hair The inherent benefits of helichrysum extract work powerfully in this exclusive ...

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  • Theorie Helichrysum Nourishing Hair Mask
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    Theorie Helichrysum Nourishing Hair Mask

    Theorie
    Original Price $27.95
    Current Price $23.95

    Helichrysum Extract Nourishes Dry, Brittle and Over-Processed Hair Theorie’s most advanced nourishing and rejuvenation system, Helichrysum Nourish...

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  • Theorie Helichrysum Nourishing Hair Serum
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    Theorie Helichrysum Nourishing Hair Serum

    Theorie
    Original Price $39.95
    Current Price $33.95

    Smoothness and Frizz Control for All Hair Types Theorie Helichrysum Nourishing Hair Serum penetrates deeply into the hair follicle to restore mois...

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  • Theorie Marula Oil Transforming Shampoo
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    Theorie Marula Oil Transforming Shampoo

    Theorie
    Original Price $29.95
    Current Price $26.95

    Transform Dry, Frizzy Hair Into Luminous Silk Discover gloriously gorgeous, radiantly smooth hair with Theorie Marula Oil Transforming Shampoo. De...

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  • Theorie Marula Oil Transforming Conditioner
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    Theorie Marula Oil Transforming Conditioner

    Theorie
    Original Price $29.95
    Current Price $26.95

    Transform Dry, Frizzy Hair Into Luminous Silk Discover gloriously gorgeous, radiantly smooth hair with Theorie Marula Oil Transforming Conditioner...

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  • Theorie Marula Oil Smoothing Hair Serum
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    Theorie Marula Oil Smoothing Hair Serum

    Theorie
    Original Price $39.95
    Current Price $33.95

     Transform Dry, Frizzy and Brittle Hair Into Luminous Silk Halt the damage! Discover gloriously gorgeous, radiantly smooth hair with Theorie Marul...

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  • Theorie Purple Sage Brightening Shampoo
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    Theorie Purple Sage Brightening Shampoo

    Theorie
    Original Price $27.95
    Current Price $23.95

    Brighten and Restore Beautiful Blonde and Silver Hair Theorie Purple Sage Brightening Shampoo is professionally formulated to brighten and restore...

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  • Theorie Purple Sage Brightening Conditioner
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    Theorie Purple Sage Brightening Conditioner

    Theorie
    Original Price $27.95
    Current Price $23.95

    Brighten and Restore Beautiful Blonde and Silver Hair Theorie Purple Sage Brightening Conditioner is professionally formulated to brighten and res...

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  • Theorie Charcoal & Bamboo Detoxifying Shampoo
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    Theorie Charcoal & Bamboo Detoxifying Shampoo

    Theorie
    Original Price $29.95
    Current Price $26.95

    Detoxify Hair with Powerful Charcoal Purify and restore with Theorie Charcoal Bamboo Detoxifying Shampoo, containing a dual botanical blend of Cha...

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  • Theorie Charcoal & Bamboo Detoxifying Conditioner
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    Theorie Charcoal & Bamboo Detoxifying Conditioner

    Theorie
    Original Price $29.95
    Current Price $26.95

    Detoxify Hair with Powerful Charcoal Purify and restore with Theorie Charcoal Bamboo Detoxifying Conditioner, containing a dual botanical blend of...

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  • Theorie Charcoal & Bamboo Detoxifying Hair Mask
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    Theorie Charcoal & Bamboo Detoxifying Hair Mask

    Theorie
    Original Price $29.95
    Current Price $26.95

    Detoxify Hair with Powerful Charcoal Purify and restore with Theorie Charcoal Bamboo Detoxifying Hair Mask, containing a dual botanical blend of C...

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  • Theorie Pure Professional Smoothing Shampoo
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    Theorie Pure Professional Smoothing Shampoo

    Theorie
    Original Price $29.95
    Current Price $26.95

    Hydrates Dry Frizzy Hair Theorie Pure Professional Smoothing Shampoo transforms dry unruly frizz, with deep strand hydration and repair, for utter...

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  • Theorie Pure Professional Smoothing Conditioner
    Sale

    Theorie Pure Professional Smoothing Conditioner

    Theorie
    Original Price $29.95
    Current Price $26.95

    Hydrates Dry Frizzy Hair Theorie Pure Professional Smoothing Conditioner transforms dry unruly frizz, with deep strand hydration and repair, for u...

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