Theorie

Theorie’s mission is to improve your beauty experience. We create extraordinary formulas, tools and hair care collections using the most powerful combination of nature and technology. We’re committed to bringing you the complete beauty package: The display-worthy products.

The luxurious lathers. Quality ingredients that marry botanicals with the best of lab-formulated. Fragrances that make the person sitting next to you lean a little closer. High-end technology and effective formulas with end results that make you sparkle. Every day. It’s all here.

  • Theorie Argan Oil Ultimate Reforming Shampoo
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    Theorie Argan Oil Ultimate Reforming Shampoo

    Theorie
    Original Price $29.95
    Current Price $25.95

    For severely damaged, unresponsive hair Packed with nutrients, this vitamin-enriched shampoo uses Theorie’s advanced oxygen-infused technology to ...

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  • Theorie Argan Oil Ultimate Reforming Conditioner
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    Theorie Argan Oil Ultimate Reforming Conditioner

    Theorie
    Original Price $29.95
    Current Price $25.95

    For severely damaged, unresponsive hair Packed with nutrients, this enriching conditioner uses Theorie’s advanced oxygen-infused technology to har...

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  • Theorie Argan Oil Restoring Hair Serum
    Theorie Argan Oil Restoring Hair Serum
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    Theorie Argan Oil Restoring Hair Serum

    Theorie
    Original Price $31.95
    Current Price $27.95

    Use better products, get better hair. That’s our Theorie. Theorie Argan Oil Restoring Hair Serum strengthens, shields and hydrates all hair types....

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  • Theorie Helichrysum Nourishing Shampoo
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    Theorie Helichrysum Nourishing Shampoo

    Theorie
    Original Price $29.95
    Current Price $25.95

    For Dry, Brittle and Over-Processed Hair The Theorie Helichrysum Nourishing Shampoo is an exclusive Theorie formula infused with helichrysum extra...

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  • Theorie Helichrysum Nourishing Conditioner
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    Theorie Helichrysum Nourishing Conditioner

    Theorie
    Original Price $29.95
    Current Price $25.95

    For Dry, Brittle and Over-Processed Hair The inherent benefits of helichrysum extract work powerfully in this exclusive Theorie Helichrysum Nouris...

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  • Theorie Marula Oil Smoothing Shampoo
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    Theorie Marula Oil Smoothing Shampoo

    Theorie
    Original Price $31.95
    Current Price $27.95

    For all hair types Discover gloriously gorgeous, radiantly smooth hair with Theorie Marula Oil Smoothing Shampoo. Delicately cleanse impurities, e...

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  • Theorie Marula Oil Smoothing Conditioner
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    Theorie Marula Oil Smoothing Conditioner

    Theorie
    Original Price $31.95
    Current Price $27.95

    For all hair types Discover gloriously gorgeous, radiantly smooth hair with Theorie Marula Oil Smoothing Conditioner. Impart extraordinary shine t...

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  • Theorie Marula Oil Smoothing Hair Serum
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    Theorie Marula Oil Smoothing Hair Serum

    Theorie
    Original Price $39.95
    Current Price $33.95

    For all hair types Halt the damage! Discover gloriously gorgeous, radiantly smooth hair with Theorie Marula Oil Transforming Hair Serum. This seru...

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  • Theorie Purple Sage Brightening Shampoo
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    Theorie Purple Sage Brightening Shampoo

    Theorie
    Original Price $29.95
    Current Price $25.95

    Brighten and Restore Beautiful Blonde and Silver Hair Theorie Purple Sage Brightening Shampoo is professionally formulated to brighten and restore...

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  • Theorie Purple Sage Brightening Conditioner
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    Theorie Purple Sage Brightening Conditioner

    Theorie
    Original Price $29.95
    Current Price $25.95

    Brighten and Restore Beautiful Blonde and Silver Hair Theorie Purple Sage Brightening Conditioner is professionally formulated to brighten and res...

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  • Theorie Charcoal & Bamboo Detoxifying Shampoo
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    Theorie Charcoal Bamboo Detoxifying Shampoo

    Theorie
    Original Price $31.95
    Current Price $27.95

    For all hair types Purify and restore with Theorie Charcoal Bamboo Detoxifying Shampoo, containing a dual botanical blend of Charcoal and Bamboo E...

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  • Theorie Charcoal & Bamboo Detoxifying Conditioner
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    Theorie Charcoal Bamboo Detoxifying Conditioner

    Theorie
    Original Price $31.95
    Current Price $27.95

    For all hair types Purify and restore with Theorie Charcoal Bamboo Detoxifying Conditioner, containing a dual botanical blend of Charcoal and Ba...

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  • Theorie Charcoal Bamboo Detoxifying Hair Mask
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    Theorie Charcoal Bamboo Detoxifying Hair Mask

    Theorie
    Original Price $31.95
    Current Price $27.95

    For all hair types Purify and restore with Theorie Charcoal Bamboo Detoxifying Hair Mask, containing a dual botanical blend of Charcoal and Bamboo...

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  • Theorie Marula & Argan Oil Smoothing Shampoo
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    Theorie Marula & Argan Oil Smoothing Shampoo

    Theorie
    Original Price $31.95
    Current Price $27.95

    For severely damaged and over processed hair Rejuvenate and moisturise hair with a dual-botanical blend of marula oil and argan oil. Theorie Marul...

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